Missing
What This Means
Pages which have a missing <h1>, the content is empty or has a whitespace. The <h1> should describe the main title and purpose of the page and are considered to be one of the stronger on-page ranking signals.
What Triggers This Issue
This issue is triggered when a page has a missing <h1> tag, the content is empty, or contains only whitespace. For example:
<h1> </h1>How To Fix
Ensure important pages have concise, descriptive and unique headings to help users, and enable search engines to score and rank the page for relevant search queries.
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