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Missing Alt Attribute

What This Means

Images that are missing an alt attribute all together. All images should contain an alt attribute with descriptive text, or blank alt text when it’s a decorative image.

What Triggers This Issue

Images that are missing an alt attribute all together. All images should contain an alt attribute with descriptive text, or blank alt text when it’s a decorative image. For example:

<img src="image.jpg">

How To Fix

Include alt attributes with descriptive alt text for images to help users and the search engines understand them better. Where possible, decorative images should be provided using CSS background images or alternatively a null (empty) alt text should be provided (alt=””) so that they can be ignored by assistive technologies, such as screen readers.


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